Tag Archives: Patrick Scullin

Sometimes Being Good is Good Enough

These days everyone thinks they’ve got to be out there trying to get social buzz and fans following them, but maybe that just isn’t so for all brands. In fact, experts say one of the reasons Pepsi just slipped from the second most popular soft drink brand to the number three position is that it funneled all its brand advertising dollars into social and digital a couple years ago (when the news that traditional advertising was dead was all the rage). In the process, Pepsi lost share. Wah wah wah. Continue reading

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My Stupid Sex

We’re one dimensional characters whose sole purpose seems to be dancing on whatever banana peel is laid before us so that we can tumble, fall, knock our brain-dead knuckleheads on the floor, lift ourselves up and carry-on in our pitiful lives. We repeat as necessary for comic relief.
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