Comments for Thoughts From Within the Circle... http://blog.asoy.com Mon, 23 Jan 2012 15:07:52 +0000 hourly 1 http://wordpress.org/?v=3.2.1 Comment on To Coupon or Not to Coupon, That is the Question by Patrick Scullin http://blog.asoy.com/2012/to-coupon-or-not-to-coupon-that-is-the-question#comment-747 Patrick Scullin Mon, 23 Jan 2012 15:07:52 +0000 http://blog.asoy.com/?p=1123#comment-747 Thanks, Del, your shopping trip makes splitting atoms seem like child's play. Great article, insights and point of view. Thanks, Del, your shopping trip makes splitting atoms seem like child’s play.

Great article, insights and point of view.

]]> Comment on Reasons to Smile on the Most Depressing Day of the Year by Patrick Scullin http://blog.asoy.com/2012/reasons-to-smile-on-the-most-depressing-day-of-the-year#comment-745 Patrick Scullin Tue, 17 Jan 2012 17:56:37 +0000 http://blog.asoy.com/?p=1096#comment-745 Thanks, Angela. Reading this made me happier. Thanks, Angela. Reading this made me happier.

]]> Comment on The Ten Greatest Guitar Players You’ve Never Heard Of, Part 1: Tiny Grimes by Sugel http://blog.asoy.com/2011/the-ten-greatest-guitar-players-youve-never-heard-of-part-1-tiny-grimes#comment-567 Sugel Tue, 20 Dec 2011 11:44:49 +0000 http://blog.asoy.com/?p=915#comment-567 was an American jazz and R&B guitarist . He was a member of the Art Tatum Trio from 1943 to 1944, was a backing musician on recording sessions, and later led his own bands, including a recording session with Charlie Parker . He is notable for playing the tenor guitar , a four-stringed electric instrument. was an American jazz and R&B guitarist . He was a member of the Art Tatum Trio from 1943 to 1944, was a backing musician on recording sessions, and later led his own bands, including a recording session with Charlie Parker . He is notable for playing the tenor guitar , a four-stringed electric instrument.

]]> Comment on Remembering Bill by Patrick Scullin http://blog.asoy.com/2011/remembering-bill#comment-84 Patrick Scullin Wed, 24 Aug 2011 22:17:32 +0000 http://blog.asoy.com/?p=949#comment-84 Steve, you are proof that the six degrees of separation in advertising are usually just one degree. Thanks for your remembrances. I can now say I almost knew Bernbach. Steve, you are proof that the six degrees of separation in advertising are usually just one degree.

Thanks for your remembrances. I can now say I almost knew Bernbach.

]]> Comment on Remembering Bill by Steve Haber http://blog.asoy.com/2011/remembering-bill#comment-83 Steve Haber Wed, 24 Aug 2011 20:12:53 +0000 http://blog.asoy.com/?p=949#comment-83 Bill was a very important inspiration for me as a young AE at Doyle Dane Bernbach, where I worked on American Airlines and Scotts Turf Builder. Note it was Doyle Dane Bernbach NOT DDB, and this was in a time when we recognized the importance of the men responsible for caring and creating and crafting. (OK, OK, perhaps not unlike Ames Scullin O'Haire or even Fletcher Martin Ewing, and hey, you guys are in good company, since I did get to work with Bill directly on some American ads I did for the Caribbean, and lo and behold, I have also teamed with Scullin at ASO, and with Ewing at Tracy-Locke - hmmm, are we sensing a pattern here, and it should come as no surprise that I may have been the glue for all your stellar careers! Or not.) Anyway, what I remember most about Bill besides his brilliance, was his candor and his kindness. And his respect and help for Account people. No not Accountants, but "ACCOUNT PEOPLE", as he respected our hard work in bringing for insights, which was OUR DOMAIN, before the birth of the "Account Planner". Bernbach helped advertising to reach the heights as noted with ad mentioned for Levy's and VW, but Bill also used to make things a respectful and even playing field by reminding the Creatives that "every ad they developed WAS NOT at the caliber of a Levy's". They should STRIVE to get there each and every time, but also be humble to realize that each effort was not always going to be a perfect gem, and that we all need to rise to the higher occasion "as a team". This created a level of camaraderie and respect across the board and across the agency. When I was working on the Executive Floor, we had three account teams - the VW folks; the Polaroid team doing the Garner and Hartley campaign, and my American Airlines crew, working on the "Doing What We Do Best" campaign, which ran for some 20 years! Now that was a floor and I hope and I try to be a bridge to others that I work with and always have, to channel the enthusiasm and love for the business that Bill always had - and it was about "the work" and what THE AGENCY craft was all about. Yes, we need to care about the customer and we need to care about the client . . .but you had a feeling back in those days, that the agency was an equally strong entity to the client and customer, and that we believed we were doing something very important for US, the agency to further our craft and our joy for the advertising business - and yes, it is a business . . .but really it is more of "a calling". Like it was for Bill Bernbach. Bill was a very important inspiration for me as a young AE at Doyle Dane Bernbach, where I worked on American Airlines and Scotts Turf Builder. Note it was Doyle Dane Bernbach NOT DDB, and this was in a time when we recognized the importance of the men responsible for caring and creating and crafting. (OK, OK, perhaps not unlike Ames Scullin O’Haire or even Fletcher Martin Ewing, and hey, you guys are in good company, since I did get to work with Bill directly on some American ads I did for the Caribbean, and lo and behold, I have also teamed with Scullin at ASO, and with Ewing at Tracy-Locke – hmmm, are we sensing a pattern here, and it should come as no surprise that I may have been the glue for all your stellar careers! Or not.) Anyway, what I remember most about Bill besides his brilliance, was his candor and his kindness. And his respect and help for Account people. No not Accountants, but “ACCOUNT PEOPLE”, as he respected our hard work in bringing for insights, which was OUR DOMAIN, before the birth of the “Account Planner”. Bernbach helped advertising to reach the heights as noted with ad mentioned for Levy’s and VW, but Bill also used to make things a respectful and even playing field by reminding the Creatives that “every ad they developed WAS NOT at the caliber of a Levy’s”. They should STRIVE to get there each and every time, but also be humble to realize that each effort was not always going to be a perfect gem, and that we all need to rise to the higher occasion “as a team”. This created a level of camaraderie and respect across the board and across the agency. When I was working on the Executive Floor, we had three account teams – the VW folks; the Polaroid team doing the Garner and Hartley campaign, and my American Airlines crew, working on the “Doing What We Do Best” campaign, which ran for some 20 years! Now that was a floor and I hope and I try to be a bridge to others that I work with and always have, to channel the enthusiasm and love for the business that Bill always had – and it was about “the work” and what THE AGENCY craft was all about. Yes, we need to care about the customer and we need to care about the client . . .but you had a feeling back in those days, that the agency was an equally strong entity to the client and customer, and that we believed we were doing something very important for US, the agency to further our craft and our joy for the advertising business – and yes, it is a business . . .but really it is more of “a calling”. Like it was for Bill Bernbach.

]]> Comment on Remembering Bill by Patrick Scullin http://blog.asoy.com/2011/remembering-bill#comment-82 Patrick Scullin Mon, 15 Aug 2011 11:49:34 +0000 http://blog.asoy.com/?p=949#comment-82 Bernbach was like stage 1 of the rocket for me-- off the launching pad. Ogilvy was stage 2, some guidance-- although at times too rigid. But Gossage was stage 3, the one that gave me inspiration, direction and a newfound source of energy to continue the journey. Between those three wise men, there is so much to learn. Thanks for reading and contributing, Michael. Bernbach was like stage 1 of the rocket for me– off the launching pad.
Ogilvy was stage 2, some guidance– although at times too rigid.
But Gossage was stage 3, the one that gave me inspiration, direction and a newfound source of energy to continue the journey.

Between those three wise men, there is so much to learn.

Thanks for reading and contributing, Michael.

]]> Comment on Remembering Bill by Michael Ewing http://blog.asoy.com/2011/remembering-bill#comment-81 Michael Ewing Mon, 15 Aug 2011 11:12:27 +0000 http://blog.asoy.com/?p=949#comment-81 Amen. I quote his little book all the time. His simple common sense insights and understanding of what we do as ad guys is timeless. Amen. I quote his little book all the time. His simple common sense insights and understanding of what we do as ad guys is timeless.

]]> Comment on The Ten Greatest Guitar Players You’ve Never Heard Of, Part 1: Tiny Grimes by Patrick Scullin http://blog.asoy.com/2011/the-ten-greatest-guitar-players-youve-never-heard-of-part-1-tiny-grimes#comment-80 Patrick Scullin Wed, 25 May 2011 12:48:26 +0000 http://blog.asoy.com/?p=915#comment-80 Great post, Mike. As an accomplished blues artist yourself, it's nice to hear your informed recommendations of those who influenced the genre. I'm looking forward to more installments. Great post, Mike. As an accomplished blues artist yourself, it’s nice to hear your informed recommendations of those who influenced the genre.

I’m looking forward to more installments.

]]> Comment on Shuttling with Sonny by michelle marts http://blog.asoy.com/2011/shuttling-with-sonny#comment-79 michelle marts Thu, 19 May 2011 14:49:45 +0000 http://blog.asoy.com/?p=898#comment-79 hahah I just love this! hahah I just love this!

]]> Comment on Shuttling with Sonny by Patrick Scullin http://blog.asoy.com/2011/shuttling-with-sonny#comment-78 Patrick Scullin Thu, 19 May 2011 14:44:17 +0000 http://blog.asoy.com/?p=898#comment-78 It's enough to make one want to drink-- on Sunday. Thanks, Chris, for a great entertainment concept. Networks? It’s enough to make one want to drink– on Sunday.

Thanks, Chris, for a great entertainment concept.

Networks?

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